Our Story
Built By People Who Were Tired Of The Old Way
Fifteen years of straightforward pricing, honest advice, and a lot full of vehicles we’d be glad to drive ourselves.
How We Got Started
From One Small Lot To A Dealership People Trust
Redforge Motor Co. opened its doors in 2011 in a single-lot showroom just off Route 6, started by a longtime service technician who’d spent a decade watching customers get talked into cars — and payments — they didn’t need. He figured there had to be a better way to sell cars: post the real price, explain the real condition, and let people make up their own minds.
That approach caught on. Word of mouth grew our one small lot into a full dealership with a dedicated service bay, an in-house financing team, and a lineup that turns over every week. What hasn’t changed is the promise we opened with: no hidden fees, no last-minute add-ons, and no pressure to decide before you’re ready.
Today, Redforge Motor Co. is run by a small team of advisors, technicians, and finance specialists who treat every visitor the way they’d want to be treated — whether you’re buying your first car or your fifth. We inspect every vehicle before it hits the lot, we’re upfront about a vehicle’s history, and we’d rather earn a customer for life than close a sale today.
What We Stand For
Our Values Aren’t Just A Poster On The Wall
These four ideas guide every conversation on our lot, from the first walk-around to the day you drive off.
Transparency First
Sticker prices, vehicle history, and financing terms are laid out before you ever ask.
No-Pressure Sales
No aggressive quotas or spot commissions designed to rush your decision. Take your time.
Community-Focused
We sponsor local youth leagues and keep our service bay open for honest diagnostics.
Quality You Can Trust
Every vehicle passes a multi-point inspection, with reconditioning records on request.
Who You’ll Work With
A Small Team That Actually Answers The Phone
You won’t get passed between a dozen departments here. Our sales advisors, ASE-certified technicians, and finance specialists work out of the same building, which means the person who walks you around the lot can usually answer your financing questions too — or grab the person who can, on the spot.
We keep the team small on purpose. It’s easier to hold each other to the same standard: straight answers, realistic timelines, and zero interest in selling you something you don’t need.
Get In TouchAlong The Way
A Few Milestones
2011
Opened our first lot with a dozen vehicles and a single promise: honest pricing.
2015
Added an in-house service bay and began multi-point inspections on every vehicle.
2019
Built our financing desk to work directly with local credit unions and national lenders.
2024
Crossed 2,400 vehicles sold — still family-owned, still no-pressure.
Come See The Difference In Person
Stop by the lot, take a walk around, and ask us anything — there’s no script and no clock running.